November 22nd, 2019 | 35 mins 16 secs
donald trump, elections, impeachment, jim jordan, politics
In the first impeachment hearings, we examine congressman Jim Jordan's methods of persuasion and influence, along with a press conference clip featuring President Trump's framing of the whole process.
November 8th, 2019 | 33 mins 45 secs
alex jones, donald trump, metaphor, politics, rhetoric
Alex Jones and Info Wars are back in this episode, where we find out exactly how he manages to keep people listening and under his influence, even after being banned on multiple platforms. Learn how he does it and also how this applies to Donald Trump.
October 3rd, 2019 | 50 mins 57 secs
conferences, donald trump, impeachment, politics, republicans
Everyone is talking about impeachment! But how do the Republicans frame the whistleblower report and spin the message into their favor? Which members of Republican leadership are more skilled than the others, and who can twist the facts into the most appealing light? Listen to learn how they do it and so much more!
April 12th, 2019 | 48 mins 27 secs
2020 democratic primary, bernie sanders, beto o'rourke, communications, debates, donald trump, elections, empathy, executive coach, hillary clinton, joe biden, persuasion, politics, speeches
Who teaches a candidate to speak to the subconscious? How do politicians learn to be more persuasive and likable? Is there a method you can use to adopt these qualities in your own everyday life? In this fascinating episode we speak with Tara Swords, executive coach and communications consultant about how she trains politicians to speak subliminally correct!
March 4th, 2019 | 1 hr 4 mins
2020, announcement speeches, bernie sanders, democratic primary, donald trump, double communication, elections, mindreading, politics, punctuational ambiguity, scope ambiguity, special interests
We all have that "Bernie Bro" friend who can't seem to get over his 2016 loss. What made Bernie such a galvanizing candidate who can generate such fervent supporters? And will his magic work again now that he's announced another run? We break down his announcement video and ads to get to the bottom of Bernie.
February 17th, 2019 | 1 hr 19 mins
donald trump, inoculation, nancy pelosi, rhyming, stacey abrams, state of the union, story telling, thematic appeals
What distinguishes a State of the Union address from other speeches? Donald Trump's recent State of the Union address borrowed a lot of powerful thematic ideas from modern-day progressives and politicians of the past. In this episode we break down his speech along with the story-based Democratic response by Stacey Abrams.
January 18th, 2019 | 1 hr 3 mins
border wall, chuck schumer, donald trump, government shutdown, immigration, mexico, nancy pelosi, oval office, politics, speeches, trump shutdown
In this episode we break down Donald Trump's Oval Office address over the shutdown and border security, as well as the Democratic response from Nancy Pelosi and Chuck Schumer underscoring what is happening persuasively in this political war over reopening the government.
August 17th, 2018 | 1 hr 19 mins
2016 primaries, bernie sanders, campaigns, donald trump, hillary clinton, minorities in politics, political rhetoric, progressives
What was the magic that allowed Bernie Sanders galvanize so many young progressives to his cause? In this episode we sit down with a former Bernie staffer to discuss which influence tools Bernie used repeatedly, both effectively and not.
July 20th, 2018 | 1 hr 2 mins
2016 election, adam lisagor, bernie sanders, dialogue, discourse, donald trump, elections, facilitation, politics, sandwich video, silicon valley
Renowned Silicon Valley video producer, Adam Lisagor joins us this week for a truly special episode all about his new project called Discourse. What happens when two people from opposite ends of the political spectrum sit down face-to-face, heart-to-heart with no motive other than to gain a deeper understanding of the other's values? Adam did just that and recorded it all. Find out the lessons he learned and what it means for the rest of us!
July 6th, 2018 | 50 mins 31 secs
2008 presidential campaign, 2012 presidential campaign, barack obama, bernie sanders, donald trump, elections, hillary clinton, mitt romney, politics
President Obama is widely recognized as a highly effective public speaker. But what made him so good? We speak with veteran campaign consultant and scholar, Michael Reitzes who worked on President Obama's campaigns in '08 and '12 about a study he produced analyzing Obama's persuasive speech patterns.